Integrated offering to deliver next level of broadband home-networking services 


Singapore, 13 May 2003 - StarHub, Singapore's leading info-communication service provider, today announced the launch of a new premium MaxOnline access plan with an advanced cable modem to deliver the next level of broadband home-networking to cable-ready homes. 


Called MaxOnline 3000, this new access plan is priced attractively at $76 monthly ($79.04 monthly with GST) for up to 3 Mbps (Megabits per second) of download speed for an always-on, truly unlimited broadband access to the Internet.


Said Mr Thomas Ee, Senior Vice-President of StarHub Online Services: "With the growing popularity of wireless access and home-networking, as well as the proliferation of bandwidth-intensive Internet applications, StarHub sees that there is a clear trend towards more customers requiring increasing bandwidth to meet their evolving surfing needs. At StarHub, we always aim to develop high-quality and high-value services to better satisfy our customers, hence the introduction of MaxOnline 3000 to meet this growing demand."


This new access plan is now possible with the recent completion of the upgrade of StarHub's network to the DOCSIS 1.1 technology platform. In addition, the rapid developments in cable modem technology has yielded exciting propositions such as Motorola's SBG1000 cable modem. This modem has many advanced networking features to provide the ultimate flexibility for wired and wireless home networking, as well as having an integrated firewall and print server capabilities.


"With the higher download speeds of up to 3Mbps, MaxOnline 3000 will empower advanced users to enjoy the full benefits of home networking. Such users can set up a home network that will concurrently connect several personal computers to the broadband network," Mr Ee added.


Combined with Motorola's SBG1000, it enables customers to enjoy wireless mobility and flexibility at home. Some users can move freely with their notebooks and PDAs within their home while others can concurrently enjoy the convenience of their desktop PCs.


"Home networking with MaxOnline 3000 is not just about a new technology, as it builds on the family-friendly proposition of MaxOnline with the added advantage of allowing members of a family the freedom to go online together. We are definitely excited that our MaxOnline customers are the first in Singapore and amongst the first in the world to experience the new levels of convergence that StarHub's integrated home-networking solution can deliver throughout cable-ready homes today," said Mr Ee.


Motorola's SBG1000 cable modem is retailed at $400. From tomorrow until 13 June 2003, new MaxOnline 3000 subscribers will receive a $500 hardware package for free. This includes a Motorola SBG1000 cable modem and a choice of either a wireless PC card or USB external wireless card. This promotion is also open to current MaxOnline 1500 customers who wish to upgrade to MaxOnline 3000.


Those interested to find out more on MaxOnline 3000 can log on to StarHub's website at: Alternatively, they may visit any of the four StarHub shops or the more than 80 StarHub-authorised computer and electronic retail stores islandwide.

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