24 February 2011

SINGAPORE, 24 FEBRUARY 2011 – The Football Association of Singapore is pleased to announce that this season's Great Eastern-YEO's S.League matches will be broadcast by StarHub and MediaCorp, the league's broadcast partners.

StarHub will air one ‘live’ S.League match weekly on its cable TV platform starting with Balestier Khalsa vs defending champions Etoile FC on 25 February 2011, this Friday at 7.25pm.

StarHub TV customers will be able to watch the ‘live’ matches on SuperSports Arena (StarHub TV Channel 201) while non-StarHub TV customers can also catch the ‘live’ broadcast even without a StarHub TV set-top box (refer to Appendix 1 for instructions on how to receive the telecast). SuperSports Arena is a complimentary sports channel made available to all StarHub TV customers.

Ms Iris Wee, StarHub’s Vice President of Home Solutions and Content, said: “StarHub is pleased to be appointed as the broadcaster of ‘live’ S.League matches this season. StarHub supports local sports and we are proud to offer S.League to every household in Singapore for the first time. We hope that the passion for local football will be imbibed in our viewers and they will continue to strongly support Singapore’s homegrown football league.”

MediaCorp Channel 5 will show a delayed telecast of the matches on Saturdays.

Ms Lim Suat Jien, Executive Vice President Channel 5 & okto, MediaCorp, said: “MediaCorp Channel 5 has partnered the FAS for the last 4 years, providing ‘live’ coverage of the matches to fans every Friday evening. We are glad that there are now more players onboard to support the sport.  As Singapore’s free-to-air channel we will continue to support the S.League by providing a delayed telecast of the matches, to provide another viewing opportunity for the fans who missed out on the ‘live’ matches.” 

Jalan Besar Stadium will be the venue for all ‘live’ games, and World Sport Group, Asia’s leading sports marketing, media and event management company, has been appointed to produce the weekly ‘live’ broadcast and magazine show. 

Said Mark Hardess, President, ASEAN & Australia, World Sport Group: “As a Singapore-based company, we are delighted to be working with the S.League, StarHub and MediaCorp to bring all the action and excitement from the national football league to fans.  We look forward to using our vast experience in the production of sports programming to deliver quality football content to viewers.”

Mr Zainudin Nordin, President, Football Association of Singapore, said: “We are pleased that viewers can catch all the excitement of this season’s matches on StarHub and MediaCorp channels. This arrangement seeks to offer viewers more options to watch the S.League as we look forward to winning more new fans to the league and renewing the fervour of existing fans with a top notch quality production of the league.

In addition, a weekly magazine show with highlights of S.League action from the previous week’s matches will also be featured on StarHub TV’s SuperSports Arena. With the commitment and support from StarHub, World Sport Group and MediaCorp, fans of local football can certainly look forward to a high quality viewing experience.”

Telecast schedules for S.League matches on StarHub TV are available at www.starhub.com/beentertained.

Appendix 1

For non-StarHub TV subscribers, the generic tuning-in procedures to receive ‘live’ S.League broadcasts are:

·         Select an unused channel on the TV unit.

·         Press the TUNING button on the TV remote control or at the front panel of the TV unit, commonly labelled as [PRESET], [INSTALL], [SET], [P/C] or [MENU>TUNE>MANUAL]. If the TV unit does not have any of these buttons, please refer to the TV manual.

·         Start tuning by pressing or selecting the VOLUME +/- button or the CHANNEL UP/DOWN button on the TV remote control until a StarHub slide appears on the screen.

·         Next, press the STORE or MEM button on the TV remote control to store the tuning.

·         Press the MENU or PRESET button to end or exit the tuning procedure